Privacy Policy
Version 1.0 · Last updated: August 11, 2026
1. Who we are
Rovalty ([COMPANY LEGAL NAME], "Rovalty", "we") operates rovalty.com and the Rovalty app for commerce platforms: a service that connects e-commerce merchants ("Merchants") with content creators ("Creators") for user-generated-content and clipping campaigns, tracks published videos, and administers performance-based payouts. Privacy contact: privacy@rovalty.com.
2. Data we collect
From Merchants
- Store information via the commerce platform's API (Shopify): store name, contact email, domains, plan type, and — solely for sample orders our app itself creates — order and fulfillment status. We request only the API scopes the service needs.
- Billing metadata (plan, subscription status). Recurring charges are processed by Shopify; payout-funding cards are stored by Stripe. We never store card numbers.
From Creators
- Account data: name, email, password (stored only as a salted argon2id hash).
- Social account data, only after you explicitly link an account via each platform's official OAuth flow: account/channel identifiers and public video statistics (views, likes, comments, shares) for videos you submit to campaigns. We use official APIs only — YouTube Data API, TikTok Display API, Instagram API — and never scrape.
- Payout details: PayPal email or Stripe Connect account reference; shipping address for product samples.
- Content you upload (e.g. raw video files for placement campaigns).
From everyone
- Technical logs (IP address, user agent) for security, fraud prevention, and debugging.
3. YouTube, TikTok, and Instagram API data
Rovalty uses YouTube API Services. By linking a YouTube channel you also agree to the YouTube Terms of Service; Google's handling of your data is described in the Google Privacy Policy. You can revoke Rovalty's access at any time via Google security settings. Data obtained from platform APIs is used solely to verify content ownership and to retrieve view metrics for payout calculation, is never sold, and is never used for advertising. Disconnecting a social account stops all further data retrieval for it. Meta platform data deletion requests are honored via our data-deletion endpoint and privacy@rovalty.com.
4. How we use data
- Operating campaigns: matching Creators to Merchant programs, verifying video ownership, tracking performance.
- Calculating and disbursing earnings; maintaining an auditable payment ledger.
- Fraud prevention and program integrity (e.g. anomalous view-pattern detection).
- Transactional email (submission decisions, payout notices) — we do not send third-party marketing.
- Legal compliance, including tax reporting where applicable.
5. Sharing
- Between the parties we connect: Merchants see the profiles, submissions, and performance statistics of Creators in their program; Creators see campaign and brand details Merchants publish.
- Service providers acting on our instructions: Shopify (platform integration), Stripe and PayPal (payments), Google (email delivery), and our hosting infrastructure.
- Authorities where legally required. We do not sell personal data.
6. Retention
- Account data: while the account exists, then deleted or anonymized within 90 days of deletion.
- Social tokens: encrypted at rest (AES-256-GCM) and deleted immediately on unlink or account deletion.
- Raw uploaded video files: until 12 months after the campaign ends.
- Payment ledger records: retained as required for accounting and tax law (typically 7 years).
7. Your rights
Depending on your jurisdiction (including GDPR and CCPA rights), you may request access, correction, deletion, portability, or restriction of your personal data via privacy@rovalty.com. Merchant store data deletion additionally follows the commerce platform's mandated redaction webhooks automatically. EU/UK users may lodge complaints with their supervisory authority.
8. Security & transfers
All traffic is TLS-encrypted; access tokens and personal identifiers are encrypted at rest; access to production data is restricted and audited. Data is processed in [HOSTING REGION]; where data crosses borders we rely on standard contractual clauses or equivalent safeguards.
9. Age limits & changes
The service is not directed at anyone under 18; Creators must be at least 18. We will announce material changes to this policy by email or in-product notice at least 14 days before they take effect.