Entry price and a minimum term
Self Serve is $299 a month with a 3-month minimum, or $199 a month billed annually. There's a 14-day free trial, and cancelling takes 30 days' notice.
Alternatives / Creator.co
Flat Fees, Tips and Commissions at Creator.co. Per 1,000 Views on Your Own Page.
Creator.co helps you find creators and run campaigns, with money managed through a wallet in its dashboard. Rovalty skips discovery: you bring creators to your own page and pay them directly for verified views.
| Rovalty | Creator.co | |
|---|---|---|
| Fee | 0% commission | Plan fee; payment fees not stated |
| Pays on | Each 1,000 verified views | Flat fees, tips, commissions |
| Tracking | Official TikTok, Instagram and YouTube APIs | Engagement, affiliate sales, revenue |
| Branding | yourbrand.rovalty.com free, your own domain on paid plans | White-label not mentioned |
| Pricing | Free, then $29, $79 and $199 a month | From $199 a month annually, or $299 monthly |
The Short Answer
Rovalty is our pick if you already know how to reach creators and want to pay them per 1,000 verified views, with 0% commission. Creator.co is the better pick if you need a large creator database, AI matching and outreach in one dashboard, or a managed campaign service.
Our pick, for brands paying creators per view. Written by Rovalty and last checked .Paying for Discovery You May Not Need
Creator.co is a creator marketplace and campaign platform for discovery, AI matching, outreach, briefs, approvals and payouts across Instagram, TikTok and YouTube. Brands fund a digital wallet and can pay by flat fees, tips or commissions.
Pay models don't include views
Creator.co's platform page says creators can be paid through flat fees, tips or commissions, with custom structures in its FAQ. It doesn't describe a rate per view, so a video's reach doesn't set the payout by default.
Budget sits in a wallet
Brands fund a digital wallet inside the platform to run campaign budgets. The page we read doesn't say whether a fee applies to those payments, so ask before you commit.
Per-View Campaigns: Rovalty Ranks #1 Among Creator.co Alternatives
Start at no cost
Rovalty's Free plan tracks 10,000 views and includes your white-label creator page. Starter is $29 a month for 500,000 tracked views.
Your money stays with you
There's no wallet. Each Monday a statement closes, and you pay creators directly within 7 days and record the reference. Rovalty takes 0% commission.
Reach decides the payout
A flat fee is agreed before the video exists. Rovalty works from a set rate per 1,000 views, read hourly for 48 hours and daily after that.
Marketplace With a Wallet, or Your Own Page and Bank
Creator.co helps you reach people you've never met. Rovalty assumes you can reach them yourself.
Where creators come from
- Rovalty
- Your own outreach and audience, sent to your branded page.
- Creator.co
- A database it puts at 400M+, and 270K+ registered creators who can apply to your briefs.
How pay is set
- Rovalty
- A rate per 1,000 verified views, with a minimum and a per-video cap.
- Creator.co
- Flat fees, tips, commissions or custom structures, tracked in the dashboard.
Help running it
- Rovalty
- Software only. Paying creators and recruiting them are your jobs.
- Creator.co
- Self Serve, or a Managed plan from $1,499 a month with an account manager.
| Rovalty | Creator.co | |
|---|---|---|
| Platform sends payouts for you | ✕You pay directly | ✓Yes |
| Creator management | ✓Yes | ~Partly |
Source: Creator.co's Self Serve plan billed monthly, with a 3-month minimum. It's $199 a month on annual billing. Fees on creator payments aren't stated.
Still Deciding? 9 Other Creator.co Alternatives
Discovery tools, ambassador programs and per-view platforms all show up here. These 9 will help you pick which job comes first.
| Tool | Pays on | Cost or fee |
|---|---|---|
| #1 Rovalty | 1,000 verified views | 0%, plans from free |
| #2 GRIN | Fees, gifts, sales | 5-20% on deposits |
| #3 Upfluence | Flat fees, sales | No % of sales |
| #4 Klear | Campaign deals | Not published |
| #5 Brandbassador | Missions, sales | Not published |
| #6 Swell | Customer points | Order-based plans |
| #7 ClipIt | Per 1,000 views | 5% on clipper payouts |
| #8 Vidsflow | Not described | Not published |
| #9 FirstPromoter | Billing events | None listed |
| #10 Rewardful | Stripe revenue | 0%, 3% optional |
#2: GRIN (Best for Gifting, affiliate and paid in one suite)
GRIN combines creator discovery, a CRM, gifting and affiliate programs, and publishes its plans openly. It adds a 5% to 20% management fee to the money brands deposit in its wallet.
#3: Upfluence (Best for Attributing sales to each creator)
Upfluence pairs creator search with store connections that tie sales to individual creators, for a fixed fee quoted after a demo. It takes no share of sales, but it has no described way to pay by verified views.
#4: Klear (Best for Enterprise teams already on Meltwater)
Klear is now part of Meltwater Influencer Marketing, which covers discovery, fraud checks, gifting and integrated payments. Its price is a custom quote, and it describes no per-view creator pay.
#5: Brandbassador (Best for Running ambassador missions)
Brandbassador, now Club, gives ecommerce brands a white-label ambassador portal with missions, commissions and product rewards. Its pricing is discussed on a demo, and rewards follow tasks and sales rather than verified views.
#6: Swell (Best for Customer points and referrals)
Swell Rewards, now Yotpo Loyalty, lets ecommerce brands reward customers with points, referrals and VIP tiers. It's built for repeat purchases, so it has no view-based pay for creators.
#7: ClipIt (Best for Fast reach from a large vetted clipper network)
ClipIt, from MonsterLab, sends one brief to a large network across TikTok, Reels, Shorts and X, and screens accounts for fake engagement. It doesn't publish a brand fee, and its terms deduct 5% from clipper payouts.
#8: Vidsflow (Best for Making and sharing short videos in one app)
Vidsflow describes a short-video app with editing tools, trending sounds and AI effects. Its fees aren't published, and its site doesn't describe view-based pay for brands to use.
#9: FirstPromoter (Best for commissions tied to subscription billing)
FirstPromoter gives subscription companies commission rules that follow renewals, upgrades and cancellations across major billing tools. It takes no listed cut, but it leaves views in platform analytics, so it can't run pay per view.
#10: Rewardful (Best for SaaS teams with billing on Stripe)
Rewardful gives software companies a native Stripe connection and charges 0% on affiliate revenue, with optional paid payouts. Its commissions follow revenue, and its pricing page lists no view-based pay for your own creators.
Launch Your Creator Portal in Under 5 Minutes
Set up the page and first campaign
The site says a first campaign can be set up in under five minutes. That covers your portal and campaign, not creators arriving.
Reach out to creators you've worked with
There's no import or automatic migration, so share your new page directly with the creators you already know.
Review your first weekly statement
Once videos are submitted, views are read through official APIs. Statements close Mondays, and you pay creators directly and log each reference.
When Creator.co Is the Better Pick
Stay with Creator.co if finding new creators is your main problem, or you want a managed team running campaigns. Rovalty has no database, no outreach tools and no marketplace.
Creator.co Alternative Questions, Answered
How We Checked This
Last checked November 1, 2026
Written by Rovalty, so we have a stake in this list, and the ranking is our own. We read Creator.co's public pages on that date, and prices and features can change.
Spot something out of date? Tell us and we'll fix it.
Product names belong to their owners, and no company here endorses Rovalty.